Start Your Earn-Out Now® (SYEON) is a proprietary process that has been developed to ensure family and private business owners can achieve maximum business value.

SYEON uses a unique hands-on approach, which involves working with you in your business to implement a process that delivers a solution to maximise business value.

The process positions a business for sale, whether this sale is by choice or forced and, when combined with correct timing, aims to ensure the business is part of the 5% minority which actually achieves maximum value. However, if you decide not to sell the business, you will have an investment asset that can provide you with a solid return on investment without the requirement of you being actively involved in the business on a day to day basis. 

Process overview

The following is a pictorially representation of the SYEON process. In it we focus on 5 critical success factors. 

 
 
 

STRUCTURE

Legal/
ownership
Corporate
Organisational
Governance/
board

SYSTEMS

Operational/
supply
Marketing & sales
Technical/
technological
Intellectual property
Financial

STAFF

Recruitment
Retention
Remuneration
Rewards

EBIT

Normalisation
Sustainability
Enhancement

TIMING

Sale ready
Optimisation
(internal/
external)

 
 
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Phases

The SYEON process is divided into three (3) discrete phases:
 

Phase I –

Diagnosis/Analysis

The tasks that comprise Phase 1 are as follows:

  • Review of preliminary information.

  • Diagnosis/Analysis Workshop.

Deliverables

  • Status Report.

  • GAP Analysis.

  • Indicative Valuation.

  • Strategic Roadmap.

Phase II –

Value Maximisation

Phase II involves the implementation of the roadmap and assistance in the execution of the strategy.


Unlike Phase I and III where the process is prescribed and able to be well articulated, Phase II is individually tailored to meet the needs and requirements of the client, all of which is derived from the tactical roadmap.

Phase III –

Value Realisation

Upon the most appropriate exit opportunity being determined and the timing thereof, a detailed strategy is prepared for its execution which includes:

  • Sales documentation preparation.

  • Identification of potential acquirers.

  • Communication with potential acquirer.

  • Indicative offer analysis.

  • Due diligence process management.

  • Negotiations.

  • Completion.